Is `Clean India’ drive really working?

By T S Sudhir
I was at the Sangeet crossroads in Secunderabad at 430 pm on Saturday, November 8. The light had turned red and I was on my bike, behind this car. 15 seconds into the wait, was thrown out this plate and napkin after what must have been a tasty chaat. But Prime minister Narendra Modi’s Clean India campaign or not, I have always found littering public places revolting. I took a photograph of the episode and then told the girl sitting on the back seat that what she did was not right. She glared angrily and then reluctantly said sorry. I requested her to pick it up. She shook her head to indicate no.
I wanted to ask her if she would do the same in Singapore but the light turned green and the traffic moved on. But her father was clearly livid at what they must have perceived as an “insult” and kept honking behind me incessantly perhaps to let loose a few abuses. In my book, he was indulging in yet another uncivilian act – of contributing to noise pollution.
Since October 2, we have seen many celebrities indulging in farcical photo-ops, to earn a commendatory tweet from the PM and he has obliged as well. Look at how Hema Malini and Prakash Javdekar are cleaning an already clean place. But nothing will make India a clean place unless we move away from celebrityhood and make Clean India campaign a `in your face’ drive. Instal mini garbage bins in every nook and corner so that there is no excuse to litter the streets. Name and shame people who do so in public.
We owe it to ourselves to keep our public spaces clean.
Vrindavan: BJP MP from Mathura actress Hema Malini participates in Clean India Campaign in Vrindavan on Nov 7, 2014. (Photo: IANS)